Pacific Cycles has long been recognized for creating and developing extraordinary products, both for OEM customers and under their own brand name. Along the way, the company has often taken a different path than most other bicycle manufacturers, coming up with creative, no-nonsense solutions, rather than just following trends.
Section Zero is Pacific Cycles’ in-house creative design studio. Comprised of cutting-edge designers and engineers, each team member brings a unique and valuable skill set to the equation. Section Zero consists of real cycling enthusiasts with experience not only in design and manufacturing, but also with the market itself. Sharing this love of cycling and a common ideal of outside-the-box thinking, they continue to generate atypical yet extremely practical and efficient cycling products.